Talladega Chamber to produce magazine
Aug 08, 2009 | 989 views | 1 1 comments | 4 4 recommendations | email to a friend | print
Greater Talladega Area Chamber of Commerce director Mack Ferguson, left, Daily Home Editor and Publisher Carol Pappas and Chamber President Jason Hurst, right, review cover samples of the new chamber magazine to be available Sept. 14. Bob Crisp
Greater Talladega Area Chamber of Commerce director Mack Ferguson, left, Daily Home Editor and Publisher Carol Pappas and Chamber President Jason Hurst, right, review cover samples of the new chamber magazine to be available Sept. 14. Bob Crisp
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The Greater Talladega Area Chamber of Commerce and The Daily Home are partnering to produce a magazine depicting the quality of life found in the Greater Talladega area.

The partnership will result in 10,000 full color, glossy magazines free of charge to be used by the chamber for marketing the area, its businesses and its quality of life offerings.

This is an opportunity for chamber members to tell their own story and promote their businesses and services. And a percentage of advertising revenue will go back to their Chamber of Commerce.

“We have diversified our company by building a magazine market that helps tell the stories of the communities we serve,” said Daily Home Editor and Publisher Carol Pappas. “And who better to tell that story than the local newspaper?”

From the newspaper’s vantage point of covering these communities every day, it is able to form partnerships like these that help promote the region, Pappas said.

The Daily Home has produced a quality of life magazine for Sylacauga, a visitors’ guide for Talladega County, which was a joint project of the Sylacauga, Talladega and Childersburg chambers, and another quality of life magazine is in the works for the St. Clair County Economic Council.

“This is a great opportunity for us to demonstrate the chamber’s efforts in promoting business and industry,” said Jason Hurst, president of the chamber. “Partnering with The Daily Home gives us the opportunity to do that better and highlight the many great things about Talladega and Lincoln.”

He noted that when people come into the community or they request information about Talladega, Lincoln and the area, “we will have high quality marketing materials. It is a great marketing piece for us to be able to utilize.”

Chamber director Mack Ferguson agreed. “We are excited because the magazine will have the same professional quality as the tourism magazine, and we are pleased to have a paper that can produce such a professional piece and one who can identify with our community so readily.”

The magazines will be available the week of Sept. 14 and will be given to all chamber members, major businesses, welcome centers, recreational vehicle parks, motels, schools and be included in tourism and relocation packages offered by the chamber.

The magazine is being billed as the No. 1 source for newcomers, business prospects, visitors and tourists, telling the story of “Greater Talladega … Historic Past, Visionary Future,” the publication’s title.

Featuring Greater Talladega’s quality of life, education, health care, recreation, faith, economic development, tourism and the arts, page after page of the magazine will illustrate what a special place the Greater Talladega area is to live, work and raise a family.

Daily Home sales executives are calling on chamber members now to include their advertisements in the magazine, and Ferguson and Hurst urged support among the membership for the publication.
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anonymous
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September 23, 2009
The Greater Talladega is a beautiful magazine!

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